Keyword Research Cloud

How to Approach Keyword Research in 2018

Okay so you’re looking for some up-to-date best practices when it comes to doing keyword research for your next blog post. I have some good news for you: in a lot of ways, it’s much easier than it used to be. However, the end goals have changed somewhat, and it’s important to understand the value […]

a quick history of google algorithm updates

A Quick History of Google Algorithm Updates (2018)

Google’s search algorithms are ever-changing to create a better user experience for casual Internet surfers. Google’s algorithms are improved at least 500 to 600 times a year, making it difficult for the SEO community and websites to stay at the top of Search engine results pages (SERPs). Below is a brief history on some of […]

AI vs. Machine Learning: The Costs of Innovation

Artificial intelligence (AI) has been making serious technical progress over the last several years, but not in the political sense. Tech giants like Microsoft and Google, and online retailers like Amazon, have found new ways to accelerate their products using AI-driven algorithms. AI isn’t exactly the correct term, however — at least not in the sense that general consumers […]

SEO 101 for 2018

Search Engine Optimization remains the epicenter of internet marketing by crossing all platforms, pitting marketers, writers, PR and search providers against each other in the battle for an audience. Google dominates the search marketplace (for now), based on their erstwhile reputation for providing relevant search results while growing the revenue base of paid search. Google’s […]

Is Mixed Reality Ready for Enterprise in 2018?

I’ve been following the development of Augmented Reality (AR), Virtual Reality (VR), and Mixed Reality (MR) for some time now. Finally, it looks like the ‘garage bands’ of enhanced reality are ready to take over The Fillmore, on their way to Levi Stadium. After years of mixed success for specialty enterprises, niche design and development […]

Oculus Connect 4 (OC4)

What to Expect at OC4

The virtual reality (VR) marketplace is booming with new developments and exciting possibilities. To present the newest advancements, Facebook will be holding the Oculus Connect 4 (OC4) event in San Jose, California, on October 11–12, 2017. Engineers, developers, designers, and creatives will come together from around the world to see the latest from Oculus and explore the newest technology. Industry […]

Anne headshot

How to Win on the SEO Battlefield

Written by: Tish Donkersley. Originally posted on on March 20, 2017 Startups constantly wonder how they can get their company noticed by customers online. Sure, buying ads on social media, creating content, and amplifying their message via Hootsuite is a start, but it’s hard to move the needle if you don’t understand the full scope […]